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Protect and Maximize
the Value of Your Home

Listing as a Compass Private Exclusive
lets you test price, gather insights, and
build anticipation before going public.

 
Sell With us

More Choices, More Flexibility, More Value

WITH THE COMPASS 3-PHASED MARKETING STRATEGY

Our structured launch strategy is designed to test pricing, build maximum exposure, and create a strong market debut. This approach helps protect your home from prolonged time on market, price reductions, and lost value.


 
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PHASE 1

What is a Compass Private Exclusive?

Compass Private Exclusives are properties that are accessible to 340,000 agents in Compass’ network of brokerages and their serious buyers. This gives you a head start marketing your home and building exposure – without public days on market or price drops that could damage its value.
List Your Home

Benefits of Marketing
Your Home as a Compass Private Exclusive

Private exclusive benefits of pre marketing 1

Gain Exposure Before
Being Market-Ready

EARLY LAUNCH OPPORTUNITY

Listing first as a Private Exclusive gives you valuable time and early exposure. Your home is showcased to 340,000 agents across our network of brokerages and their serious buyers, helping generate interest before the public launch – even while renovations or repairs are still underway.
Private exclusive benefits of pre marketing 3

Maintain Privacy

A DISCREET APPROACH ON YOUR TERMS

As an off-market listing, your home’s photos and floorplans are shared only within our trusted network. Use this time to schedule private showings at your convenience, avoiding the disruption of public open houses.
Private exclusive benefits of pre marketing 2

Test Price
Without the Risk

NO NEGATIVE DATA

Get real-time feedback and engagement insights on your price and positioning so you can make informed adjustments before going public. With no days on market or price drop history, your home’s value and your negotiating power stay protected

3-Phased Marketing Delivers Results

Our data shows that Compass-sold homes that are marketed before going active on the MLS, are associated with stronger outcomes
 

2.9%

Higher Closing Price

20%

Faster to Contract






 
Sell on Your Terms

30%

Less Likely to Drop in Price

You Decide How Your Home Is Sold

At Compass, we believe selling your home should feel as personal and considered as the home itself. Our 3-Phased Marketing Strategy offers distinct pathways that are crafted to align with your goals, your timing, and your vision.

To help you make the most informed decision, we’ve outlined all available options in our disclosure form:

3-Phased Marketing Strategy Disclosure Form

Our Client
Success Stories

FLORIDA CLIENT

Represented by Olivia Perez


"Our house was unique, with many acres and we were desperate to get it on the market, but needed 6 weeks for renovations! Launching as a Private Exclusive gave us the option to test the market while we were rehabbing the property - we didn't have to waste any time!"
SAN FRANCISCO CLIENT

Represented by Antony Erlec


'We had rented our home after trying to sell without success. We weren't sure we could get our price and didn't have the time or funds to prep the home for sale. We decided to list privately with no upfront costs or days on market, and within 6 days we had strong interest and an offer over asking! Just 17 days later, we closed. It was a huge relief, and we couldn't have done it without Compass' strategy and reach."

David Weiss






REALTOR®
DRE# 01962589

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